Plain English Summary: WeForAds collects publisher and visitor data to run our ad monetization platform. We never sell your personal data. You have full rights to access, correct, and delete your information at any time by contacting [email protected].
WeForAds ("we", "our", "us") is a programmatic advertising technology company that provides header bidding, yield optimization, and ad monetization services to digital publishers worldwide. Our services are accessible via weforads.com.
This Privacy Policy describes how we collect, use, disclose, and protect information when you visit our website or use our publisher platform. By accessing our services, you agree to the practices described here.
Under GDPR and applicable data protection laws, we rely on the following legal bases:
| Legal Basis | When We Rely On It |
|---|---|
| Contract Performance | Processing required to deliver our publisher services and fulfil agreements with you |
| Legitimate Interests | Platform improvement, fraud prevention, security monitoring, and business development |
| Consent | Marketing emails, non-essential cookies, and optional data processing you opt into |
| Legal Obligation | Tax compliance, audit requirements, court orders, and regulatory reporting |
We do not sell, rent, or trade your personal data. We may share information only in these circumstances:
Aggregated and anonymised inventory data is shared with our 40+ programmatic demand partners (including Google Ad Manager, OpenX, Magnite, Index Exchange, Criteo, PubMatic, and others) solely for the purpose of running real-time advertising auctions. No personally identifiable publisher data is shared without explicit consent.
We engage vetted third-party vendors for cloud hosting, analytics, payment processing, and email delivery. All vendors operate under data processing agreements and are contractually obligated to protect your data in accordance with applicable law.
We may disclose information where required by law, court order, or governmental request, or where necessary to protect the rights, property, or safety of WeForAds, our publishers, or the public.
We use cookies and similar technologies to operate our website and platform. For a comprehensive breakdown of every cookie we use, their purpose, duration, and how to manage your preferences, please read our dedicated Cookie Policy.
In summary: essential cookies are always active as they are required for basic functionality. Analytics and marketing cookies are only set with your consent.
| Data Type | Retention Period |
|---|---|
| Publisher account data | Duration of contract + 7 years (tax & audit) |
| Contact form submissions | 2 years from date of submission |
| Website analytics | 26 months (anonymised after 13 months) |
| Payment & billing records | 7 years (financial regulations) |
| Marketing consent records | Until withdrawal + 3 years |
| Security & fraud logs | 12 months |
Depending on your jurisdiction, you may hold the following rights over your personal data. See our GDPR page for detailed guidance on exercising each right.
To exercise any right, email [email protected]. We will respond within 30 days. You also have the right to lodge a complaint with your local data protection authority.
WeForAds operates globally. Your data may be processed in countries outside your country of residence, including countries outside the EEA that may have different data protection standards.
When transferring data from the EEA to third countries, we use appropriate safeguards including Standard Contractual Clauses (SCCs) approved by the European Commission, adequacy decisions, or other legally recognised transfer mechanisms.
We implement robust technical and organisational measures to protect your personal data, including:
Note: No method of transmission or storage is 100% secure. While we work hard to protect your data, we cannot guarantee absolute security against all threats.
Our platform and services are intended for adults and business professionals. We do not knowingly collect personal data from individuals under the age of 18. If you believe we have inadvertently collected data from a child, please contact us immediately at [email protected] and we will delete that information promptly.
We may update this Privacy Policy periodically to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will notify you via email (if you are a registered publisher) or by posting a prominent notice on our website at least 14 days before the changes take effect.
Your continued use of our services after the effective date of any update constitutes your acceptance of the revised policy. We encourage you to review this page regularly.
For questions, concerns, or data rights requests, please contact us:
Within 30 days of receipt