Weekly Newsletter

Ad monetization
insights, straight to your inbox

Real, tactical plays for publishers. Header bidding, Prebid tuning, GAM tricks, RPM optimization. One email a week. No fluff. No spam.

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Why subscribe

Built for publishers who ship

Every issue is tight, specific, and immediately actionable. No recycled listicles, no theory essays.

📈

Higher RPM

Proven tactics that have lifted publisher eCPM by 20–40%. Not theory — only what actually worked in production.

🎯

Zero fluff

Every issue is short, specific, tactical. Read in 3 minutes, implement in 30. Skip the filler.

🔬

Data-backed

Actual numbers — benchmark RPMs, bidder timeouts, fill rates — so you can calibrate against reality.

What you'll get

Topics we'll cover

A preview of the kinds of insights heading to your inbox each week.

🧩Header bidding bidder mix that actually wins auctions
⏱️Prebid timeout tuning — gain 8–12% RPM without UX cost
🎨Ad format matchups — sticky vs in-content, anchor vs video
📊Real RPM benchmarks by niche, geography, traffic level
🚫Ad blocker recovery — recover up to 30% of blocked revenue
🔍GAM report tricks that ad ops managers don't talk about publicly

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